Bob King Mazda Hyundai Mitsubishi

1601 Silas Creek Parkway
Winston Salem, NC 27127
Phone: 336-724-2861
Fax: 336-631-3137

Article and Awards

Veracruz: “One of the Best Family Cars”

One of the most popular morning shows is the “Today

Show“ on NBC. Last month, the Veracruz was one of

only five vehicles featured on a segment titled, "Best

Family Cars in America." During the show, Diane

Debrovner, senior editor of Parenting Magazine, walked

"Today Show" co-host Meredith Viera around the

vehicles ranked as the top family cars in their respective

segments, with the Veracruz featured as the best SUV.

She noted that the Veracruz has "a lot of features for your

money." A related story on the Veracruz will appear in

the March issue of Parenting Magazine.

Hyundai Santa Fe

ALT

NHTSA: 5 stars for all frontal and side tests
IIHS: Good frontal offset, good side, good rear
Electronic stability control: Standard
Seating for up to: 5
Starting MSRP: $21,145 (2007)

If your family is small but you need the versatility of a sport utility vehicle, the Santa Fe is a good choice. Its small overall dimensions make it easy to park, yet the interior is quite roomy. Electronic stability control is standard, plus roof-mounted side-curtain airbags cover both rows of seating.

 

 

 

 
5-Star Crash Ratings from the National Highway Traffic Safety Administration* for the 2007 Santa Fe, Tucson, Sonata and Entourage. MotorWeek's “Driver’s Choice Award” for Best Family Sedan for the 2006 Sonata. Total Value Awards from Strategic Vision for the 2006 Azera (Best Large Car Ownership Experience) and 2006 Tucson (Best Small SUV Ownership Experience). A United States manufacturing plant certified as being among those with the highest automotive operating standards in the world.  The strides we are making are being noticed.
It’s nice that we’re being acknowledged within the industry. And even nicer to know that our customers are noticing, too. Nicest of all is knowing that all this attention stems from one fact – that we make fantastic vehicles.
Accent: Strategic Vision surveyed more than 40,000 new vehicle buyers of 200+ models after their first 90 days of ownership, and awarded the Accent the 2005 Total Quality Award™ for Best Small Car Ownership as a result.** Read more
Sonata: Kiplinger’s Personal Finance called it “Best New Car” in the $18,000 to $23,000 category.*** And it earned MotorWeek’s “Driver’s Choice Award” for Best Family Sedan.
Read more
Azera: Welcome to an entirely new definition of the premium sedan. One that gave the Azera the top crash test rating for frontal offset impacts from the Insurance Institute of Highway Safety. Read more
Tucson: J.D. Power and Associates’ “Highest Ranked Compact Multi-Activity Vehicle in Initial Quality” – 2006 Tucson: J.D. Power and Associates 2006 Initial Quality Survey™ The IQS study measures 217 attributes, including the overall driving experience, engine and transmission, and a broad range of defect and design problems reported by vehicle owners. Read more
Santa Fe: The media has experienced the all-new Santa Fe and they are raving about it.  Check out what the press has been saying about their experience with the Santa Fe.   Read more
Entourage: Available now at a dealer near you, the all-new Hyundai Entourage minivan is already turning heads – and winning awards, such as the IIHS’s highest honor – the gold “TOP SAFETY PICK” award – the best rating ever for a minivan in a recent evaluation by the Institute.
Read more
 
 
That we have intolerant
robots?


We have over 250 welding robots with complex optical sensors to measure tolerances, ensuring tight welds and minimal gaps between panels.
 
 
 
Editors' Most Wanted


Editors' Most Wanted Vehicles for 2007

Sedan Under $30,000

2007 Hyundai AzeraWinner: 2007 Hyundai Azera

If you thought Korean cars were cheap econoboxes, think again. The 2007 Hyundai Azera may not have a luxury nameplate, but it delivers plenty of high-end features and performance. With a relatively low price, the Azera offers a powerful 3.8-liter V6 engine capable of 263 horsepower and 257 pound-feet of torque, making it the quickest Hyundai to date. First-rate interior materials and an extensive list of features mean the Azera stacks up well against other large front-wheel-drive rivals such as the Toyota Avalon and Buick Lucerne. Offering a smooth, quiet ride and strong brakes, the Hyundai Azera is worth a good long look if you are shopping in this category.


Editors' Most Wanted
Editors' Most Wanted Vehicles for 2007

Sedan Under $15,000

2007 Hyundai AccentWinner: 2007 Hyundai Accent

With high fuel prices likely here to stay, the bottom end of the car market has gotten more attention from consumers and manufacturers and thus more competitive, leading Hyundai engineers to take a second look at the Accent sedans. And after a complete redesign in 2006, the platform mates are no longer considered downmarket penalty boxes. Now pleasant to drive, loaded with features and comfortable to boot, the econocars have earned their spot on our Most Wanted list. Quickness is not within a lower-end economy car's grasp, but energized by a new 110-hp, 1.6-liter inline-4 with variable intake valve timing, the Hyundai Accent get around as easily as any of their peers.


 

2007 Hyundai Accent:

Antilock brakes are optional instead of standard for 2007 on sedan versions of Hyundai's smallest car. Accent comes as a 2-dr hatchback in GS and SE trim, and as a 9.2-inch-longer 4-dr sedan in GLS form. The sole engine is a 110-hp 4-cyl that teams with manual or automatic transmission. Antilock 4-wheel disc brakes are standard on SE, optional on GLS, and unavailable on GS. Front side airbags and curtain side airbags are standard on all Accents. Air conditioning is standard on GLS and SE, optional on GS. A Premium Package for GS and GLS adds power windows, heated power mirrors, and keyless entry. Those features are standard on SE. 

 

2007 Hyundai Elantra:

Hyundai redesigns its best-selling car for 2007 with fresh looks, added size, and more standard safety features. Elantra now comes only as a 4-dr sedan. Against the 2001-06 models, the '07 is about 2 inches wider and taller on a 1.6-inch-longer wheelbase. Interior dimensions are little changed, as is weight. Models ascend through GLS, SE, and Limited. All use a 4-cyl engine with a manual transmission or an optional 4-speed automatic. ABS is standard instead of optional, but traction control is no longer offered. Curtain side airbags, previously unavailable, join front side airbags as another new standard. All Elantras have height-adjustable driver seat, power windows, remote entry, satellite radio, and iPod plug-in. Air conditioning, cruise control, and CD player are optional for GLS, included otherwise. Standard leather upholstery and heated front seats are Limited exclusives. This evaluation is based on preview test drives.

 

2007 Hyundai Entourage:

Hyundai's first minivan carries seven passengers and has a 3rd-row seat that folds into a floorwell. Entourage shares its design with the Kia Sedona; Hyundai is Kia's corporate parent. Entourage has a 242-hp V6 and a 5-speed automatic transmission with manual shift gate. GLS, SE, and Limited trim levels are offered. The 2nd-row bucket seats slide fore and aft, can be removed. The 3rd-row bench is split 60/40. ABS and traction/antiskid control are standard. Also standard are front side airbags and curtain side airbags that cover all three seating rows. All models have power windows in their sliding side doors. Dual power sliding side doors are standard on SE and Limited. Leather upholstery, heated front seats, and a power tailgate are standard on Limited. Also available are a sunroof, DVD entertainment, power-adjustable pedals, and rear obstacle detection.

 

2007 Hyundai Sonata:

This is the smaller of Hyundai's two midsize sedans. Sonata comes in GLS, SE, and top-line Limited. The GLS has a 162-hp 4-cyl. SE and Limited have a 235-hp V6. The GLS offers a choice of 5-speed manual transmission or 4-speed automatic. SE and Limited use a 5-speed automatic. Antilock 4-wheel disc brakes and traction/antiskid control are standard. So are front side airbags and curtain side airbags. The Limited includes heated leather seats and automatic climate control.
 

 

2007 Hyundai Tucson: Highlights

This compact SUV is slightly smaller and less costly than Hyundai's Santa Fe SUV, but also employs a car-type platform. Tucson comes in GLS, SE, and Limited trim. GLS has a 140-hp 4-cyl engine and a manual transmission or extra-cost automatic. SE and Limited have a 173-hp V6 and automatic transmission. All offer front-wheel drive or all-wheel drive. The AWD lacks low-range gearing, but a dashboard switch locks in a 50/50 front/rear power split. Antilock 4-wheel disc brakes and traction/antiskid control are standard. So are front side airbags and curtain side airbags. An optional sunroof is available on SE and Limited. Limiteds have specific exterior trim, automatic climate control, leather upholstery, and heated front seats.
 

 

2007 HYUNDAI SAFTEY REPORTS

2007 Hyundai Azera 4-DR w/SAB Standard Safety Features  
• Electronic Stability Control • 4-Wheel ABS • Auto-Dimming Rearview Mirrors
• Child Seat Lower Anchorage • Adjustable Upper Belt - Front • Pretensioner
• Energy Management Feature • Rear Center Lap/Shoulder Belt • Advanced Air Bag Features
• Side Airbag - Front • Head Airbag - Front • Rear Seat Head Restraint
• Trunk Release • Tire Pressure Monitor
2007 Hyundai Azera 4-DR w/SAB Crash Ratings
Frontal Impact Side Impact
Driver's Side 4 of 5 Front Occupant 5 of 5
Passenger's Side 4 of 5 Rear Occupant 4 of 5

2007 Hyundai Azera 4-DR w/SAB Crash Test Figures
Frontal Head Injury Criterion Chest Deceleration (g's) Femur Load (lbs)
Driver's Side 698 HIC 45g 1636lbs | 1202lbs
Passenger's Side 389 HIC 48g 1197lbs | 424lbs
Side Thoratic Trauma Index (TTI) Pelvis Deceleration (g's)
Front Occupant 50 69
Front Occupant 64 78

2007 Hyundai Azera 4-DR w/SAB Rollover Rating And Figures
Rollover Resistance Rating Static Stability Factor Dynamic Test
4 of 5 1.42

No-tip*

 


 

 

2007 Hyundai Sonata 4-DR w/SAB Standard Safety Features   
• Electronic Stability Control • Child Seat Lower Anchorage • Adjustable Upper Belt - Front
• Pretensioner • Energy Management Feature • Rear Center Lap/Shoulder Belt
• Advanced Air Bag Features • Side Airbag - Front • Head Airbag - Front
• Rear Seat Head Restraint • Trunk Release • Tire Pressure Monitor
2007 Hyundai Sonata 4-DR w/SAB Crash Ratings
Frontal Impact Side Impact
Driver's Side 5 of 5 Front Occupant 5 of 5
Passenger's Side 5 of 5 Rear Occupant 5 of 5

2007 Hyundai Sonata 4-DR w/SAB Crash Test Figures
Frontal Head Injury Criterion Chest Deceleration (g's) Femur Load (lbs)
Driver's Side 268 HIC 43g 728lbs | 767lbs
Passenger's Side 278 HIC 39g 457lbs | 266lbs
Side Thoratic Trauma Index (TTI) Pelvis Deceleration (g's)
Front Occupant 55 75
Front Occupant 49 72

2007 Hyundai Sonata 4-DR w/SAB Rollover Rating And Figures
Rollover Resistance Rating Static Stability Factor Dynamic Test
4 of 5 1.44

No-tip*

 

2007 Hyundai Tucson 4-DR w/SAB Standard Safety Features  
• Electronic Stability Control • 4-Wheel ABS • Traction Control
• Child Seat Lower Anchorage • Adjustable Upper Belt - Front • Pretensioner
• Energy Management Feature • Rear Center Lap/Shoulder Belt • Advanced Air Bag Features
• Side Airbag - Front • Head Airbag - Front • Rear Seat Head Restraint
• Trunk Release
2007 Hyundai Tucson 4-DR w/SAB Crash Ratings
Frontal Impact Side Impact
Driver's Side 5 of 5 Front Occupant 5 of 5
Passenger's Side 5 of 5 Rear Occupant 5 of 5

2007 Hyundai Tucson 4-DR w/SAB Crash Test Figures
Frontal Head Injury Criterion Chest Deceleration (g's) Femur Load (lbs)
Driver's Side 283 HIC 42g 1061lbs | 1044lbs
Passenger's Side 412 HIC 36g 1093lbs | 632lbs
Side Thoratic Trauma Index (TTI) Pelvis Deceleration (g's)
Front Occupant 39 51
Front Occupant 49 86

2007 Hyundai Tucson 4-DR w/SAB Rollover Rating And Figures
Rollover Resistance Rating Static Stability Factor Dynamic Test
4 of 5 1.18

No-tip

 

2007 Hyundai Santa Fe 4-DR w/SAB Standard Safety Features   
• Electronic Stability Control • Traction Control • Child Seat Lower Anchorage
• Adjustable Upper Belt - Front • Pretensioner • Energy Management Feature
• Rear Center Lap/Shoulder Belt • Advanced Air Bag Features • Side Airbag - Front
• Head Airbag - Front • Rear Seat Head Restraint • Trunk Release
• Tire Pressure Monitor

2007 Hyundai Santa Fe 4-DR w/SAB Crash Ratings
Frontal Impact Side Impact
Driver's Side 5 of 5 Front Occupant 5 of 5
Passenger's Side 5 of 5 Rear Occupant 5 of 5


2007 Hyundai Santa Fe 4-DR w/SAB Crash Test Figures
Frontal Head Injury Criterion Chest Deceleration (g's)
Driver's Side 398 HIC 39g
Passenger's Side 336 HIC 43g
Side Thoratic Trauma Index (TTI) Pelvis Deceleration (g's)
Front Occupant 34 44
Front Occupant 36 57


2007 Hyundai Santa Fe 4-DR w/SAB Rollover Rating And Figures
Rollover Resistance Rating

4 of 5

Autobytel Announces 2007 Editors’ Choice Awards

 

SUV of the Year – Hyundai Santa Fe – Our unanimous choice for midsize SUV was also our run-away winner for SUV of the Year, and it makes clear sense: It's not often when a vehicle 2007 Editors’ Choice Awards
Hyundai Santa Fe -2007 SUV of the Year
The Hyundai Santa Fe was our run-away
winner for SUV of the Year, and
it makes clear sense: it's not                               
often when a vehicle comes
around that's almost flawless.
From the grown up new design
to the near-luxury interior with
room for seven -and the cool
blue-lit cupholders -the Santa
Fe is an excellent purchase. On
the road, its character is
smooth, nimble, efficient and
powerful. Sure, you can find
SUVs that tow more. Or climb
bigger rocks. The 2007 Hyundai
Santa Fe does best what
today's SUVs need to do most:
haul people, their stuff and do
it all with a superbly efficient
style.

Hyundai Azera Earns Top Marks from J.D. Power and Associates

It is my pleasure to announce yet another significant addition to Hyundai’s trophy case. The all-new Azera earned top marks in the 2006 Automotive Performance, Execution and Layout (APEAL) Study conducted by J.D. Power and Associates. Your sales results to date indicate that this award is likely not a surprise to you; you already know about Azera’s tremendous consumer appeal. Azera beat the second-place Chrysler 300 and third-place Dodge Charger in the Large Car category for this honor.

 

 

As you are well aware, the Azera has already earned a reputation for high quality, finishing second in the J.D. Power and Associates’ 2006 Initial Quality Study (IQS) for the Large Car category. It also captured the AutoPacific 2006 Vehicle Satisfaction Award (VSA) for the Large Car category. And Forbes.com named the Azera the Best Luxurious Car for a Nonluxury Price in its 2006 “Best Cars for the Bucks” list.  

 

Not to be outdone, the Tiburon also earned a second-place finish in the Compact Sporty Car category, finishing ahead of the Pontiac Solstice and the just behind the Scion tC. Tiburon continues to add diversity and depth to our growing product portfolio.

 

Hyundai lands in top 3 for quality

 

 
 

DETROIT — Porsche and Hyundai leapfrogged to the top of the influential J.D. Power Initial Quality Study, potentially boosting sales at both automakers as consumers continue to focus on quality as a leading factor in buying decisions.

Porsche, known for its sometimes temperamental sports cars, ranked first among brands in the survey, which is based on buyer reaction after 90 days of ownership. Porsche, which ranked 32nd last year, beat out Toyota's luxury brand, Lexus, which held the top spot for several years. Lexus came in just behind Porsche.

 

"Statistically, it's a dead heat," said Jim Lentz, Toyota group vice president and general manager. "It's important to use this as an indicator to help our efforts to improve. But, quite frankly, if we were No. 1, it wouldn't change things in our effort to get better."

Joe Ivers, executive director of quality and customer satisfaction research for Power, said Porsche's launch of the Cayman sports car was nearly flawless and helped enhance its quality rating. The automaker also made great strides improving its Cayenne SUV, which accounts for a third of its sales.

For Hyundai, the jump from No. 11 to No. 3 could be the boost the company has been looking for. Hyundai says that currently only about 20% of potential buyers say they'll consider a Hyundai. The automaker has said it was focusing on improving quality to get on more buyers' shopping lists.

Hyundai's 10-year, 100,000-mile warranties also are aimed at allaying customers' quality concerns.

"Our goal is to improve and improve and improve," said Don Dees, Hyundai's vice president of service and quality. "We would like to be No. 1, absolutely."

 

 

Bob King Hyundai • 336-724-2861